How do I evaluate sales targets?

The company’s sales strategy is the ultimate game plan to achieve sales targets, growth, and objectives. It is also essential to assess the effectiveness of these strategies. In other words, you need to decide what works, what doesn’t work, and what elements of the strategy can be improved. The AssessTEAM employee evaluation software is an ideal vehicle to evaluate how well the business has taken advantage of current market opportunities and created new business possibilities to meet sales targets, drive new sales growth, and capture a greater slice of the market.

Each salesperson or sales team is assigned monthly, quarterly, and yearly targets in AssessTEAM. As these milestones are met, management evaluates them on these targets using continuous feedback or scheduled periodic evaluations, allocating scores depending on the following:
Has the individual or team met the targets?
Has the salesperson or team underperformed; consequently, not meeting predefined targets and goals?
Has the employee exceeded the stated targets?

The steps below will help sales managers set up and evaluate sales targets.

Step 1: Log in to the AssessTEAM dashboard.

Step 2: Click on the Result Areas menu option.

Step 3: Create new result areas for the sales team and individual employees.

Step 4: Create new performance indicators or select them from the existing library.

Step 5: Design your rating scale to measure sales accomplishments. You can create a percentage scale to measure the percentage of the target reached as the portion of the measurable goals set. Or, you can create a different measurement scale that defines your sales strategy.

Step 6: Create a new periodic evaluation template.

Step 7: Select evaluators, the team to be evaluated, and an evaluation interval to schedule automatic evaluations to go out.

Step 8: Click on the Save button at the bottom of the page.

A guided rollout is included with all our plans. Simply send us your job descriptions and we will set up your evaluations.
Expert HR advice is available to all customers free of charge.

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